Magic Partner

If you sell on Amazon.com or Amazon.co.uk, you’ve probably had a pitch from an agency in India. The price sounds good. The promises sound even better. And somewhere at the back of your mind is a nagging question: is this a smart move, or am I about to hand my best-selling account to strangers on the other side of the world? Fair question. Outsourcing Amazon account management to India works well for plenty of sellers and badly for some. The difference is rarely the country. It’s the scope of work, how access is set up, and how carefully you check the partner before signing. This guide covers what it costs, how the time difference really plays out, and the risks worth taking seriously. Quick Answer Cost: India-based teams often charge less than US agencies for similar scope, but price ranges are wide and “cheap” is the wrong thing to optimise for. Compare what’s included, not the headline fee. Time zones: UK overlap is easy. US overlap needs a staggered or late shift, but US sell...